A new era in Arnold Worldwide’s evolution began when the Boston-based agency hired global CEO Andrew Benett in 2010. His deep enthusiasm and passion for the craft of communication has helped land the company 18 new accounts including New Balance and CVS/pharmacy. Benett gives Terri Stanley the exclusive on his new book and the secret behind his creative success!
Edited by Matt Gelineau. Produced by styleboston on ABC affiliate WCVB-TV Channel 5 in Boston.